Scaling Success System™

The Only Sales Operating System for Industrial Sales

  • $100M+ Closed
  • 150+ Reps Trained
  • 15 Years Selling
Chris’s system changed how I sell — and how I think about sales entirely. We closed a six-figure deal mid-program using his discovery framework. My confidence and control skyrocketed after week one. ARC5™ gave our team the structure we’d been missing for years. Every objection became a pivot point — not a dead end. Within weeks, my closing ratio jumped by 40%. This training made me a better rep, leader, and communicator. CICSR™ taught me how to uncover what buyers actually care about. PTR™ turned “too expensive” into “when can we start?” The entire process rebuilt my sales mindset from the ground up. Chris’s system changed how I sell — and how I think about sales entirely. We closed a six-figure deal mid-program using his discovery framework. My confidence and control skyrocketed after week one. ARC5™ gave our team the structure we’d been missing for years. Every objection became a pivot point — not a dead end. Within weeks, my closing ratio jumped by 40%. This training made me a better rep, leader, and communicator. CICSR™ taught me how to uncover what buyers actually care about. PTR™ turned “too expensive” into “when can we start?” The entire process rebuilt my sales mindset from the ground up.

Next Cohort Begins November 6th

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Hours
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We Are Refidining Industrial Sales Training

Does This Sound Familiar?

Not booking appointments with the right prospects

Unsure what to ask or say during buyer meetings

Getting stuck on common objections

Not delivering proposals that close

Not hitting quota consistently

Learn the Scaling Success System™

The SS System provides you with a complete sales operating system. You will never again be left with "what should I do, or what should I say?"

ACR5™

ARC5™ is the backbone of the entire system. It teaches you how to move through your entire sales process in a systemized manner, making everything connect with full effect.

Hunter increased his quota by 43% using ARC5™
Stetson booked 4 meetings his first week after learning AIPS™
Ken landed his first major account because of CICSR™
Johny closed a $600K deal because of PTR™

AIPS™

AIPS™ teaches you how to position yourself as a high-value sales rep, ensuring your approach with prospects delivers effective results & gains that first critical meeting.

Stetson booked 4 meetings his first week after learning AIPS™
Hunter increased his quota by 43% using ARC5™
Ken landed his first major account because of CICSR™
Johny closed a $600K deal because of PTR™

CICSR™

CICSR™ is a discovery question framework that will guide you through every question you should be asking from the initial phone call to the first meeting, to the second meeting and beyond. You will always know what questions to ask and when to ask them.

Ken landed his first major account because of CICSR™
Stetson booked 4 meetings his first week after learning AIPS™
Hunter increased his quota by 43% using ARC5™
Johny closed a $600K deal because of PTR™

PTR™

PTR™ provides you with killer objection handling phrases & sequences so you are never stuck with buyer comments, like, "this is too expensive," or "we don't have time to meet you," or "I've never heard of your company."

Johny closed a $600K deal because of PTR™
Hunter increased his quota by 43% using ARC5™
Ken landed his first major account because of CICSR™
Stetson booked 4 meetings his first week after learning AIPS™

Sales Process Pillars

The sales process pillars define the remaining components of the Scaling Success System: buyer meetings, solution development, strategy, time management, application & legacy, giving you a complete sales operating system.

Hunter increased his quota by 43% using ARC5™
Stetson booked 4 meetings his first week after learning AIPS™
Ken landed his first major account because of CICSR™
Johny closed a $600K deal because of PTR™

Join 150+ Sales Reps Earning 250K+ Per Year with the Scaling Success System™

What Our Clients Say

System Curriculum

Week 1: The ARC5™ Sales Sequence ▼

Command the conversation from the first call. Master the five-step ARC5™ sequence — Align, Redirect, Clarify, Reframe, and Close — to guide deals smoothly from first contact to final commitment while building trust and control.

Week 2: CICSR™ Discovery Framework ▼

Stop asking shallow questions. Learn how to move prospects from “surface talk” to strategic truth using the CICSR™ model — Context, Issue, Cost, Solution, Resistance — to uncover what actually drives decisions.

Week 3: PTR™ Objection Method ▼

Turn resistance into revenue. Transform every “no” into a controlled pivot using the PTR™ method — Price, Time, Reputation — to address the real objection beneath the words and turn pushback into progress.

Week 4: AIPS™ & Buyer Meetings ▼

Take command of the room. Develop powerful meeting strategies to position yourself as the indispensable expert — presenting solutions with confidence, controlling tempo, and becoming the logical choice for any buyer.

Week 5: Precision Closing Techniques ▼

Close without pressure. Refine the art of guiding conversations toward natural, ethical conclusions that foster lasting partnerships — not forced wins. Build clarity, control, and calm authority in every close.

Week 6: High-Value Solution Development ▼

Engineer deals that sell themselves. Shift from identifying problems to crafting high-ROI solutions that quantify value and justify premium pricing. Learn to build proposals that buyers champion internally.

Week 7: Strategy & Time Management ▼

Move from playbook to execution. Apply every framework — ARC5™, CICSR™, PTR™ — in complex real-world scenarios. Run simulations, refine your timing, and sharpen the instincts that separate good reps from elite operators.

Week 8: Selling Legacy & Application ▼

Graduate from salesperson to strategist. Define what legacy looks like in your sales career. Build the systems, structure, and mindset that make performance predictable — and success permanent.

Program Delivery

Live Coaching

The program consists of 2 weekly 60-minute sessions with Chris Crane.

Live Recordings

Live recordings & transcripts delivered after each session.

Virtual Delivery

All sessions are conducted online via Microsoft Teams.

PDF Workbooks

Complete system workbooks to complement your learning.

WhatsApp Support

Access to Chris via WhatsApp throughout your program.

Meet Your Coach

I’m Chris Crane, and my mission is simple:

Transforming industrial sales reps into formidable sales professionals.

Over my 15-year sales career, I’ve closed over $100 million in industrial equipment deals, trained more than 150 reps, and led industrial sales teams across Canada and the U.S.

I built the Scaling Success System™ to give industrial sales reps what no one else offers: a sales operating system specifically engineered for industrial sales.

This system has taught over 150+ industrial sales reps to make over $250k+ per year consistently, and it can do the same for you.

Apply ▼

After you select "Apply Now" you will complete 5-question pre-screen questions to determine fit. If successful, you will book a brief into call with Chris Crane before entering the cohort. This ensures that every cohort remains focused, aligned, and ready to execute.

Train ▼

Begin the 8-week immersive system led directly by Chris Crane. You’ll master the Scaling Success™ methodology through live sessions, frameworks, and feedback designed for elite performance.

Transform ▼

By the end of the program, you’ll operate with precision and confidence — a sales professional who closes predictably, earns more, and leaves competitors wondering how you do it.

Real Outcomes ▼

What you gain isn’t just income — it’s identity. These are the transformations every graduate achieves.

I stopped chasing deals and started controlling them — my income followed immediately.
ARC5™ turned my conversations into strategy — and my quota became predictable.
I finally understand how buyers think — it’s like someone gave me the playbook to every sale.
Scaling Success gave me clarity, confidence, and a repeatable process that never breaks.
After the program, my commissions doubled within two quarters — without grinding harder.

Our Process

Here's Where Your Journey Begins

Next Cohort Begins November 6th

Days
Hours
Minutes
Seconds
Apply Now

The Scaling Success System cohort runs twice per month and has a limit of 5 seats. This is to ensure a high quality of training and focus.

Frequently Asked Questions

What will I learn?

You will learn the entire scaling success sales system, which is designed for the industrial sales industry and intended to provide you with a robust sales operating system.

Any salesperson or sales team currently in an industrial sales field. This includes equipment, mechanical, construction, transportation, aerial and other related fields.

The program is designed over 8 weeks, with 2 60-minute sessions per week. A total of 16 hours of dedicated sales education, unique to the industrial sales environment.

There is a lot of good sales education and resources available, but nothing that is tailored and designed specifically to the industrial sales environment, with custom frameworks and 15 years of real sales experience built in.

Industrial sales are unique because their activity is directly tied to the economy, which means buyers are more attuned to it. They are much savvier than other sales spaces (retail, SaaS, etc.), with deal values much higher, sales cycles longer and more complex, and it largely caters to an outside sales role.

After you apply, you will answer 5 pre-screening questions to ensure you meet the program's basic criteria. After those questions are answered, you will book a 30-minute call with our founder and your coach, Chris Crane, to determine if our 5-seat cohort program is the right fit for you. If successful, you will be enrolled in the 8-week program, along with 4 other peers, for the duration of the 8-week program.

The cost of the program will depend on where you are with your current sales career and whether you will benefit from this level of personal development. The total investment ranges from 2k to 5k USD.

Once you finish the program, you will be equipped with a unique and rare skill set that will set you apart from your peers. We are confident the skills you learn in this program will provide you with the tools and knowledge to execute as a formidable sales professional, capable of earning and sustaining 250K+ per year.

Have a Question?

Get In Touch

chris@scalingsuccess.co

343-524-0130

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